Although the mesmerizing 2010 film “The Social Network” is not a documentary, it’s clear from the portrayal of Mark Zuckerberg that the Facebook founder was an anti-social douchebag who likely stole ideas from others and fucked over friends so as to develop a Harvard campus-wide platform for picking up girls and humiliating those who chose not to play along. At no time did Zuckerberg seem to envision a time when Facebook would grow to a level that would cross into terrain requiring adult supervision – even as he pressed hard to expand Facebook off the Harvard campus onto other colleges, and eventually across the universe.
As with any entity that takes venture capital and makes an IPO, Facebook eventually had to satisfy investors by making and growing revenue at a dizzying clip. Recognizing that the users of Facebook were not the customers, but rather the product, Zuckerberg and his lieutenants embarked on an aggressive strategy to make money the only way it conceivably could: through advertising. Any advertising. Especially advertising that compelled Facebook users to log in more often, for longer periods of time so they could consume more of it.
The recent revelation that Cambridge Analytica – founded by the cretinous Steve Bannon, Robert Mercer, and Mercer’s amply-foreheaded daughter Rebecca – vacuumed up detailed profile info on 50 million users without their knowledge or consent just adds further evidence that Facebook is a nefarious entity with no scruples and little interest in maintaining integrity.
And it’s through Facebook that the Trump campaign most likely colluded with Russians to influence the 2016 election. It is no secret that Trump’s son-in-law and senior adviser, Prince Jared of Kushner investigated the idea of micro-targeting pliable voters in swing precincts so as to target them with materials that could sway them toward the Orange Man. Here is Jared speaking to Forbes right after the election: “We brought in Cambridge Analytica. I called some of my friends from Silicon Valley who were some of the best digital marketers in the world. And I asked them how to scale this stuff. We basically had to build a $400 million operation with 1,500 people operating in 50 states, in five months to then be taken apart. We started really from scratch.”
Okay, so we know that Trump’s campaign – like others before it – sought to use big data analytics to influence specific voters. But influence them with what information? And when? That’s where the Russians come in. We at Major Terata are convinced that Russians developed phony stories and memes trashing Hillary Clinton that were posted on the Facebook feeds of pliable users chosen by Kushner’s team, and delivered on a schedule determined by the Trump campaign.
The granularity of those chosen to receive bullshit stories was down to the precinct level. So rather than blanket the entire U.S. Facebook population with patently ludicrous messages, the Trump campaign was able to direct the Russians to pinpoint the propaganda and avoid broad opprobrium from less-gullible voters.
And what did the Facebook company do while this subterfuge was taking place? Other than counting profits, nothing.
Zuck you, America!
Weapon of Mass Distraction
Twenty years ago the names Linda Tripp, Paula Jones and Monica Lewinsky were spoken ubiquitously on cable news shows. Viewers were bombarded by reportage on a cum-stained dress and moist cigars, the meaning of “is,” and Ken Starr’s fetishes. Meanwhile a little known facial-hair club for men called Al Qaeda was plotting to blow up embassies, sink a U.S. naval destroyer, and hijack planes in an unlikely attempt to destroy iconic buildings. Who knows how much the distractions related to Bill Clinton’s dalliances and subsequent impeachment led to blindness on the looming reign of terror that would peak on September 11, 2001.
I can’t help harkening back to that time when I see non-stop coverage of the lurid stories revolving around Trump, Stormy Daniels and Karen McDougal on CNN and MSNBC (but not Fox which is smitten instead with Obama and Clinton). As before, should we expect a shitstorm of evil and incivility to follow in the wake of America’s single-minded, idiotic obsession with presidential sex?
What is this man offering to the young boy in this statue situated at the Adelaide Catholic school in Australia? Is it perhaps Jared from Subway and his foot-long hero?
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